Category: Marketing
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Just one bad customer service experience…
It was my first time in that department store. I had heard they were running a beauty event. I was there before I went off to go to work. I walked around eager to be helped. No one would make eye contact with me. No one interacted with me. It was heartbreaking. I wondered if…
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Another reminder that it is just marketing: Women’s History Month Edition
I, like many of you might have, noticed a uptick in ads and social media posts from brands centered on women’s empowerment. Why? Because it is March, also known as Women’s History Month. Just like the number of ads that feature more Black people in February and more Asian people in January, it is (often)…
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Is in-store retail really back?
In article posted in WWD, analysts have said that the January sales period ended on a high note, while others have said the numbers match the annual growth trend pre-pandemic. What they don’t say is how these numbers look for in-store vs online sales. I think that distinction is important. In January, a different article…
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Move over Fendi, Panera also has a BAGuette purse
In my email today, Panera told me I could get the hottest baguette. They have a line of toasted baguette sandwiches, but that wasn’t all they meant. The fast casual chain is running a giveaway as a promotion for their new trio of sandwiches. Guests who buy all three between February 7 and 13 will…
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Nike sending a message with lawsuits against Lululemon and Bape
Really quick: Nike has two lawsuits in the works. One against Lululemon for patent infringement and another against A Bathing Ape (Bape) for trademark infringement. The issues are, respectively, similarities to their Flyknit technology and design profiles. Is the issue just that these things are too similar? Possibly. In this case, I am not sue…
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About all of those Southwest Airlines flight cancellations
The United States is still recovering from a recent spate of winter storms, which pummeled the nation with extreme cold, snow, and ice. The biggest blow was the large number of flight cancellations over a busy holiday travel period. As of this writing, there were 2,950 reported flight cancellations. Southwest airlines was responsible for 2,549…
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A quick ramble on Crocs, the 2nd fastest growing brand of 2022
Crocs are the shoe that people love to hate. They are not topping the style top 10 list, but they are the 2nd fastest growing brand of 2022, beat out only by Meta. Now, the article I read on Fashion United pointed to the brand’s ever present retail solutions. They sell it directly. Amazon sells…