For those who don’t buy luxury (Luxury consumer types: Part 4)
Maybe to you, the idea of spending money on a handbag is laughable, downright egregious. You have no desire for luxury purses, but you couldn’t afford it right now anyway. You just get what you like, so long as it’s within your means In this series on luxury consumers, I’ve gone through this list of…
Your bag is fake and maybe you are, too (Luxury consumer types: Part 3)
You play pretend. In years past, you would have strolled through Canal Street looking for a deal. Now you sit in the comfort of your own home ordering counterfeit bags online. Why would you pay full price for this? Really you just want to look like you can afford that bag. You don’t have actually…
And now let’s talk about loud luxury (Luxury consumer types: Part 2)
You’ve come into some money. You’ve finally got that career of your dreams. Now you can finally buy that luxury bag that has been on your wish list. Something that screams, “Mama, I’ve made it.” Is it the monogram Louis Vuitton? The Chanel flap? The Goyard tote, perhaps? Based on some research from Han, Nunes,…
