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  • Expensive but worth it: Cle de Peau’s The Serum

    A bit ago, I went to get a facial. I listed dry skin as one of my concerns. The aesthetician took a look at my face and remarked that she didn’t think I had dry skin. I wonder if this is the product that fooled her. I had been using this Cle de Peau serum…

    awrensays

    March 31, 2024
    Skincare
    cle de peau, dry skin, luxury, serums and treatments, skincare review
  • This was supposed to be a review: Moon Glory by The Harmonist

    There was something that initially drew me to Moon Glory by The Harmonist, and I have no idea what it was. I couldn’t explain to you what it was that I smelled on the first encounter at The Conservatory, I just knew that I wanted to keep smelling it. But now, at the start of…

    awrensays

    March 30, 2024
    Fragrance
    floral fragrances, fragrance review, The Harmonist
  • What if you’ve been wrong this whole time?

    I picked up the old picture of a then seven-year-old me. “Wow, I was such a cute kid.” It was a revelation, rather than a brag. Around the age the photo was taken, I was led to believe that my features were, well unfortunate. For years after, I was self-conscious, growing more and more uncomfortable…

    awrensays

    March 29, 2024
    Reflection
    confidence, mindset, self-awareness
  • Gen Z wants to go back to the office. What’s that mean to you?

    If you notice, media outlets have been reporting that Gen Z is pushing for a return to the office. While other generations have been relieved by the freedoms of remote work, this group wants to leave the comfort of their own homes. Why? As NPR puts it, it has to do with professional FOMO. They…

    awrensays

    March 28, 2024
    Marketing
    consumer behavior, market research, marketing analysis, marketing strategy
  • It’s not just ads

    When you talk to most people about marketing, their brains immediately shift to ads. Commercials, print ads, guerrilla in your face approaches. That’s what marketing is. But they don’t think about the subtle changes in packaging to attract their attention. Or the fact that some products are available exclusively in their region and not others.…

    awrensays

    March 27, 2024
    Marketing
    ad, dailyprompt, dailyprompt-1890, marketing strategy
  • Another possible trial for Hermes, this time it’s about their little game

    It’s often referred to as the Hermes game. If you watch enough luxury influencer content, invariably you’ll end up the corners in the internet where super wealthy purse obsessed vloggers bemoan all the hurdles hey have to jump through to buy the coveted Birkin Bag. You have to go to this store. Make sure you…

    awrensays

    March 26, 2024
    News
    court case, hermes, purses
  • To the marketers only now concerned about a TikTok ban

    Maybe this was you, one of those people who laughed about the out of touch congressmen who wanted ban TikTok. Maybe you were among those who publicly ridiculed them instead of taking it seriously. Maybe you are now among the many wondering what a ban on TikTok would do to your marketing strategy. Let’s be…

    awrensays

    March 25, 2024
    Marketing
    marketing strategy, TikTok
  • Pure Rosewater from Chantecaille

    A few quick spritzes of rose water onto my face. The scent alone is calming and brings me a sense of piece. When I first spritzed myself with the Eau de Rose de Mai from Chantecaille, I felt different. When I first tested the product, I would spray it on after as a last step…

    awrensays

    March 24, 2024
    Skincare
    dry skin, facial mist, serums and treatments, skincare review
  • The Conservatory NYC was a fragrant oasis for me

    The Conservatory– The name caught my attention as I perused the shop directory for Hudson Yards in New York. When I visited the shopping destination, I made sure to stop by and see what it was all about. Entering the place made me feel disconnected from everything outside. The entry way pulled me out of…

    awrensays

    March 23, 2024
    Fragrance
    national fragrance week, Store experience
  • What I’m really learning from my fragrance journey

    It is strange how hobbies find you. I got into fragrances on a whim. It grew from marathon smelling sessions at Sephora as a free way to pass the time, to the hunt for the perfect scent for me, then finally to a full-blown passion for learning more about products and everything there is to…

    awrensays

    March 22, 2024
    Reflection
    dailyprompt, dailyprompt-1887, national fragrance week, self improvement
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