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Forgive my eavesdropping
It was a chance sighting in the store. I overheard the customer speaking to the cashier. Her thesis: Life is too short to not do what makes you happy. Life is too unpredictable to save all your wishes for some day when. Sometimes, your joy is the best justification for spending your money. She wasn’t…
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Chili crunch is creating a messy situation for Momofuku
As a quick backstory, David Chang has been labeled a trademark bully. Why? He and his company, Momofuku, have been going after any and every one who dares use the terms “chili crunch” in their product name. If you want to read more about it, you can find out more here. But let’s be honest,…
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Another sale is upon us
I have been slowly adding items to my cart. I’ve checked for new items. Ooh another fragrance sampler? A new sunscreen? More colors? All of you, into the online basket. And then once I was satisfied, I closed my laptop and walked away. No purchases were made. The Sephora sale is on now. It is…
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A quick review of the Sulwhasoo Firming Cream
I got a hold of the Sulwhasoo Firming Cream, tried for a few days, and now want to share with you my experience. A quick background, this product. Essential Comfort Firming Cream $120 for 75mL The brand touts two key ingredients in this cream: These two proprietary ingredients clearly are in there to firm and…
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I’m feeling studious. let’s review Book by Commodity
Maybe it was my desire to write really well that day that finally drew me try Book Expressive. As I sprayed it into the air, I immediately thought, “Oh no, I smelled like and old library.” Well played, commodity. That was clearly a fantastic interpretation of the sensation of sitting among the paper books, that…
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A lumpy blanket of comfort
You should be doing better but you’re not. You know all the things that you need to do. You have a list of changes to make, people to see, work to begin. You want to see results. You want things to change. But none of it has happened because you are too comfortable as you…
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The other side of story on “those” Amazon resellers
She lived in a mansion, put her kids in private schools. She was a self-made multimillionaire, and entrepreneur if you will. The problem is that it was definitely ill-gotten gains, accrued by selling shoplifted makeup on an Amazon storefront. You likely heard of the story, and the overall rise in organized retail crime. I’m not…
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AI helped me with my writer’s block
Okay, after spending what seemed like an hour trying to write an email that should have only taken 15 minutes to compose, I finally decided to cave and enter the future. Today, I tried out an AI email generator. The email I had been dreading: how to reengage with a client that had been…
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I caught the travel bug
My new vice is searching for flight prices. I will put in new locations, change the dates, check the prices, all in the name of trying to figure out what’s next to explore. What’s interesting is that I used to be frightened by the idea of traveling. Even driving farther than usual gave me anxiety.…
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For the April fools
Today is April 1. Undoubted the number of marketing emails you received with the words “Just kidding,” “No Joke,” or “Gotcha” probably shot up today. I could cover some of the best April Fool’s Day marketing stunts, or why it is a good way to use the holiday to reengage your audience. But I won’t…
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A Wren Says 