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More on the costs of layoffs
I got into the research tunnel about layoffs. That led me to this HBR article: A Better, Fairer Approach to Layoffs . The authors, Sulene and Gupta, pointed to multiple examples where layoffs led to reduced sales and company performance. Trying to reduce costs through the labor force led to trickle effects that damaged the…
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The cost off layoffs
When it comes time to cut costs, what companies often do is cut ties with humans. Labor is their highest cost, after all. That makes it a no-brainer to start there. I think the issue is that these same brands are failing to realize something else that humans do. They make you money. Your products…
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Wait, Nordstrom sells Birkins now?
Scrolling through to see the new handbags at Nordstrom, and there she was. A turquoise Birkin 25 was sitting the site waiting to be ordered. And for only a little over $12,000. What a deal. You can get your Birkin without playing the Hermes game and earn Nordy Notes while doing it. Rebag has been…
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Clinique, I tried to love your rinse-off cleanser
Have you ever tried so hard to fall in love with a brand, against your better interests? Truth be told, Clinique was my first skincare love. It was the maker of the first moisturizer I ever used as part of my burgeoning skin routine. And then we felt out of love. I moved on to…
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Smell like a Disney Princess
Quick, tell me, who is your favorite Disney princess? Cool, cool. Have you ever considered smelling like her? Well, now you can. Bath & Body Works have collaborated with Disney to bring out a collection of fragrance mists, body creams, body washes, and candles based on the favorite characters. I have not yet seen the…
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To see me
I rushed over as soon as I got the chance. A group of my former coworkers were meeting to exchange stories over coffee. I couldn’t pass up re-uniting and getting updated on the gossip. But as we shared what was new, I found myself giving updates on how I’d been feeling. I weighed how my…
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It’s still just marketing, and yet…
I opened the website and visited stores with hopeful anticipation. And then I found it. A red Moleskine notebook with the a black and gold fire horse. I was excited to find the perfect gift for the mark a friend’s Lunar New Year celebration. After the item was wrapped and bestowed upon the gift recipient,…
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The useful lesson from celebrity drama
For better or more likely worse, I’ve been following the most recent celebrity court proceedings. While this is truthfully not at all relevant to my life, I have learned one key lesson. Be careful what you write. Yes, your wording in your major campaigns is run through with a fine-tooth comb checking to see how…
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Cup Noodles joins the protein craze
I was scrolling one too many fitness videos and then it appeared: Cup Noodles Protein. I can’t say that I’m shocked that we’ve reached this development given that we’ve entered another wave of the high protein fad. Even the brand known for cheap and fast instant noodles couldn’t escape the high protein makeover. Now this…
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Creating time
I have a major problem. I have watched zero fashion shows this month, and we are already deep into fashion month. I have a couple of shows that I have been meaning to watch, and yet I have not yet pressed play. If fashion is my hobby, if it’s something I enjoy, then why haven’t…
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A Wren Says 