Tag: adidas
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That one star review is more useful that I thought
I remember that moment vividly because it annoyed me. How could she penalize the brand because she was getting exactly what they said she would? But now I see it differently. That one star review was actually vital information. Let’s get these things out of the way. I don’t think they should start adding pockets…
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Fear of God Athletics drop is out now. Just don’t call it a collab
This past weekend we saw the first drop of Fear of God Athletics. The line is a partnership between Fear of God, the luxury line headed by Jerry Lorenzo and the sportswear giant Adidas. Though they started in LA and of the Fear of God site, pieces will be available in select Adidas stores and…
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Today on things I discovered: Gucci Golf Balls
Don’t ask why I was scrolling through the Gucci site, just know that I was on there. I noticed they had a sporting goods section. And I found out you can get a golf ball carrier that holds 4 golf balls. It is not entirely clear to me if it just has space to hold…
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Adidas loses their trademark case, and now I am reflecting on what I lose focusing on others
A little while back, I wrote about Adidas Groups suit of Thom Browne, on the grounds that the luxury brand was infringing on their Signature Three Stripes. In that post, my thoughts were that it didn’t seem reasonable that consumers would be confused. With Adidas diehards looking specifically for the correct number of stripes and…
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Thom Browne and Adidas locked in a trademark dispute
It appears that adidas has taken Thom Browne to court for the use of a signature four bar. Adidas says that the usage has caused confusion for customers; it is a little too close to the Adidas signature three stripe. I am not a lawyer, so I am curious how the arguments get tailored by…
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Why you’ll probably keep seeing Adidas brand collaborations
Adidas has had a string of designer collaborations of late. I’ve covered a few of them on my site, but a more exhaustive list includes: Gucci, Prada, Thebe Magugu, Stella McCartney, Balenciaga, Farm Rio, Ivy Park, Marimekko, Victoria Beckham, Jeremy Scott, Yohji Yamamoto, and probably more that I just can’t recall. Naturally, my curiosity got…
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Adidas x Balenciaga collab on sale now
Yet again, Adidas have partnered with a luxury house for a collection. This time they have joined forces with Balenciaga. The collaboration, on sale now, joins the exaggerated, oversized silhouette the luxury house has been showing recently with the trademarked trefoil and 3-stripes designs of the athletic brand. While the Adidas site only displays pieces…
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Why brands are dropping Ye (Kanye West)
It is very likely that you are at least slightly aware of the recent controversy surrounding Ye (formerly known as Kanye West). A quick rundown of the most recent stuff: I’m not writing about any of that per se. You are left on your own to think out your opinion on the man and his…
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Adidas x Thebe Magugu collection is now available
Alright, this is very quick post today. I just wanted to highlight the new Adidas collection in collaboration with Thebe Magugu. Magugu is a South African designer whose work is essentially an exploration of his African heritage. I am not diving too deep into the brand right now, I just want to highlight this launch.…