-
Quality is more than a feeling
Last year, I went down a rabbit hole trying to figure out what luxury was. That then took me down a different one to determine what quality was. I previously wrote about seven dimensions of perceived quality. Well, today I watched Bliss Foster go through his own list of possible dimensions. Then he came to…
-
Psst… try to stay calm this Black Friday
You’re doing it right now. You’re scouring the internet for deals. You’re hoping the thing you’ve had your eye on will reduce in price. Black Friday is almost here, and you want to be ready. Of course, I am well aware about the need, and sometimes just a desire, to save money. That is what…
-
It’s never just a t-shirt
It was a brief conversation. “I’m thinking about creating a brand. But I want it to be something more. People aren’t just buying t-shirts; they’re buying a lifestyle.” It is a t-shirt that covers your body, perhaps keeps you marginally warm, but it also is a way to signal who you are to the world.…
-
CrossFit’s crisis and what to learn from it
A tragedy happened at the most recent CrossFit Games that rocked the community. One of their strongest competitors died by drowning in an open water event. For month, athletes, spectators, and general fans of the sport awaited the results of the independent third-party investigation launched by the sporting body. The results: we can’t tell you…
-
A scalp scrub I actually like
The Ouai Scalp and Body Scrub has my full attention. It is my version of Goldilocks’s choice. It is not too hard, or rather like other scrubs that seem to want to remove all of the layers of my skin. Nor is it too soft, and then might as well just be a cream cleanser.…
-
If you already like Delina by Parfums de Marly…
I approached a stranger minding her business, as was I. She turned to me, “You smell good.” “Thank you. No one ever notices.” “Well, you do.” I was wearing Delina Exclusif by Pafums de Marly. I don’t often get fragrance compliments, so when I do I take note. If you somehow escaped the virality of…
-
You need some cookies, sort of
A few years ago, I was sucked into the David Goggins social media algorithm. If you are not familiar with the ex-navy Seal, he is known for his no excuses mentality. His wisdom is often spouted during distance runs or lifting sessions. He lives and breathes the lifestyle of moving past the limitations you place…
-
Spices and values
The spice jar had been put away haphazardly when cleaning. With a different side of the container facing out, I noticed a stamp on the side, “STAND WITH UKRAINE.” Taken aback, I looked back at the front label. It was cumin seeds from a brand called Pride of India. And I wondered what process they…
-
“All brands have a story.”
I’m taking a quick side bar here while I listen to Gap CEO Richard Dickson talk about his strategy to revitalize Gap and its brands. “All brands have a story.” That is what is sticking in my brain right now. What is your story? He pushed listeners to tap into your origin story. That is…
-
Walmart sales are up. Here’s what we can learn from that.
Walmart profits are growing. A large portion of that gain was attributed to increasing their customers in the $100k+ income level. You can read more about this, especially if you are an investor, but I want to use it as a learning moment. Increasing your sales is not always about more products and promotions. Let…
-
Subscribe
Subscribed
Already have a WordPress.com account? Log in now.
A Wren Says 