Category: Marketing
-
Uber, did anyone want this?
A push notification came through. Check out your Uber Wrapped. There is no situation in which I want to relieve all the unnecessary takeout I ordered or ridiculously expensive (and precarious) rides I’ve taken throughout the year. I don’t want a summary of my bad decisions. This trend has now officially gone too far. Since…
-
Black Friday? Already?
Years ago, the phrase “Black Friday” sent shivers down some shoppers’ spines, as they remembered the stampede of 2008. Then slowly, the day began to extend into Thanksgiving, then the whole week, and now it seems the entire month. Black Friday is no longer so much of a day as it is a feeling I…
-
Just a plastic cup
I decided to pop over to Starbucks to get some work done. A table and wifi in the middle of a busy morning seemed like a good idea. But then I pulled up, noticing the typically abandoned parking lot, buzzing with activity. Alas, it is Red Cup Day. Each Red Cup Day, Starbucks provides a…
-
This is niche, but Blendtec has a new blender.
Years ago, when I was deciding which high powered blender to buy, I watched hours of content. There were the comparison videos that pitted Blendtec against Vitamix. The diehard Blendtec fans hyped it’s preset functions and easy of use. The one thing they wished was that they had the Vitamix tamper that black stick you…
-
Is a ski vacation enough for a Target turnaround?
Target is still trying to win back customers. That means getting new perspectives. Preferably in a ski chalet or fine dining establishments in upper New York. Or so it was written. In a piece that came out from CNBC, spokespeople from the brand spoke of how the creative team was seeking inspiration. Sales were down…
-
What are you trying to do?
Are you trying to force people to buy things they don’t need? Or are you trying to fill their needs? What is marketing to you?
-
Another Victoria’s Secret fashion show
Years ago, in the midst of crisis, Victoria’s Secret cancelled its annual fashion show. Among other things, people said that the fashion show was catering to the male gaze and put forth unattainable image of female bodies. But now it’s back. I sat there watching livestream, and saw that the lineup in 2025 included an…
-
Angel Reese has a brand new deal
She was all over your TV during the historic women’s NCAA tournament. She’s a standout athlete in the WNBA. Her outfits are all over your feed. And now Angel Reese is expanding to your breakfast table and your closet. She’s got a deal with Reese’s for Reese’s Puffs cereal. That seems obvious. And now Juicy…
A Wren Says 