Author: awrensays
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A soft rose scent from Chloé
I woke up and wanted to smell sweet and feminine and floral, for some strange reason. Perhaps it was a callback to the favorite scents of my youth. Or maybe I was just looking for something to shift my mood for the day. I scoured my collection to see if I could find something to…
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SWOT yourself
I had a moment. I realized that I am most successful when I stick strictly to a routine, to a degree that worries others. I excel there. I feel great there. However, my biggest flaw is that I believe that I shouldn’t have to do that. Other people are able to just decide what they…
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Starbucks should definitely consider these two things
Finally, you have completed the first part of your SWOT analysis. You looked in to the strengths and weaknesses internal to your organization. Now it’s time to look outside: your opportunities and threats. Opportunities and threats are those things that are happening that are external to your organization. Opportunities are those things that could help…
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Now on to Starbucks’s big weakness
Okay, now we are in the second grid of your SWOT analysis. You’ve taken the time to think about your strengths. Now you need to figure out your weaknesses. (The opportunities and threats will come next.) When it comes to the SWOT analysis, your weaknesses are those things that have come up as issues over…
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Rethink your strengths, using Starbucks as an example
You’ve started your SWOT analysis, but you are trying to figure out what to write down as your strengths. Well, that should be easy. What are your strengths? What do you see as your competitive advantage? Okay, let’s take the attention off of you and place it on a company. Let’s use Starbucks as an…
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Back to basics with your SWOT
If you have taken an intro to marketing class (and many other topics), chances are that you were asked to complete a SWOT analysis at some point. Whether it was in a grid or a list, your instructions were to list out the Strengths, Weaknesses, Opportunities, and Threats of whatever the chosen entity was. Well,…
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I was wrong about this lip plumper from Makeup by Mario
I had heard of plumping glosses before. Between the idea of walking around with lips that looked inflated and that hurt, I decided they weren’t for me. But then I received the Makeup by Mario Moistureglow Plumping Lip Serum when I visited the Makeup by Mario booth at Sephoria. I held the product in my…
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The calm of Guiding Water, by The Harmonist
From the name alone, I would assume Guiding Water by The Harmonist would smell calm and inviting. Perhaps it would be something that would comfort you as you embark on your own path. To me it smells pure and clean. Instead of a rushing river, my mind’s image is that of a clear day with…
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Run your own race
I got up to the starting line, wearing basic gym clothes in a sea of coordinated sets. I took off walking while everyone else ran at a brisk pace. I went slowly, getting lapped, so many times. There were moments when I thought surely I should have dressed differently, I should have tried harder, I…
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What you should know as a Hyrox newbie
Maybe your social media feed has finally switched to full Hyrox content. And perhaps now you are considering signing up for your first race. I am here for you. On the other side of my first race and now no longer sore, I bring you my advice. It is a mixture of mistakes I made…