Tag: advertising
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Finally touching on that American Eagle ad
Sometimes you find someone who says it much better than you ever could. I have been wading through what I could possibly write about the American Eagle ad fallout, the “great jeans” controversy. I have not had the time or mental space to dive into it. Luckily, I came across a video from Caleb Snell…
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The commercial that gave you a headache
Over and over and over again, the refrain was repeated. In those days of regular cable and unskippable ads, those commercials were unavoidable. “Head On. Apply directly to the forehead.” Whether you wanted to or not, you remembered it. The Head On commercial is something I remember interrupting so many of my favorite shows, and…
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Not your ordinary fly swatter
In the middle of my movie, an ad appeared. An interesting ad, for the Bug-A-Salt. Lowes refers to it as a “device,” but it is undeniably a gun. This “device” is loaded with salt for you to shoot at flies, presumably the ones annoying you at the backyard barbecue. I imagine this product is for…
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That’s not really marketing
A glossy four page spread. A bus shelter wrapped in branding. An insurance commercial that brings you to tears. Ads, ads everywhere. That is marketing. Yes, it is, but also no. Advertising had become such a big part of my life, as a TV obsessed kid who would have watched hours upon hours of non-skippable…
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Well, who put a Sephora ad in my MMA show?
As the coverage came to a conclusion on the Perez/Smith MMA bout, an ad started playing. “The biggest Sephora sale of the year is here!” And then it was closely followed by a Macy’s ad. Well, that’s weird. Fashion and beauty are not your typically brands seeking to reach the typical MMA content consumer. This…
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When lack of promotions is the promotion
While so many brands are promoting their Cyber Monday deals, I can assure that there is one out there that definitely won’t. Framework, which I’ll describe as a DIY computer brand, doesn’t do promotions. Writing about this on their blog they had this to say: “You may have noticed by this point that we haven’t…
A Wren Says 