A Wren Says

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  • Smelling Cafe Rose by Tom Ford

    Based on the name, Tom Ford’s Café Rose led me to believe it should smell like a rose growing in a coffee shop. Maybe that is a good way to describe it. Perhaps there is an essence of coffee here, but what comes forward is rose. I don’t notice the coffee as a distinct element…

    awrensays

    April 27, 2024
    Fragrance
    coffee, fragrance review, rose fragrances, Tom Ford
  • Rooting for you

    I felt great the other day. I cooked a fresh vegetable filled dinner, worked out, and overall had a productive day. I was glad to be getting back into the swing things, back in to myself. It was clear that I was on the path to build the good habits I’ve been hoping for. And…

    awrensays

    April 26, 2024
    Reflection
    habits, mindset, motivation, Productivity
  • It’s just marketing: Earth Month edition

    I came across an article on Vogue Business discussing why they didn’t cover any Earth Month fashion initiatives. The short answer- no one is really doing enough work to warrant a post. It got me thinking about how sustainability has moved from authentic concern for the earth to  is turning in to a buzz word.…

    awrensays

    April 25, 2024
    Marketing
    environment, sustainability
  • Bad reviews are good

    Word on the street is that MKBHD destroys companies with his bad reviews. Somehow I doubt that. (He does, too) But, the idea that that a creator shouldn’t upload negative reviews? That is something we should think through. Let’s get this out of the way. Negative reviews are not bad; they are information. Regardless from…

    awrensays

    April 24, 2024
    Marketing
    consumer behavior, market research, marketing strategy, Reviews
  • Victoria Beckham’s collection with Mango is available now.

    Real quick: The Victoria Beckham x Mango collection is now live. If you were a Spice Girl fanatic or are just enamored with the polished and refined style of her eponymous line, get interested. I like this as it brings the connection to the Victoria Beckham brand down to a more affordable level. Please note…

    awrensays

    April 23, 2024
    fashion
    celebrity, collaboration, online shopping
  • Man, it’s the AI generated ads

    I am not antitechnology, but all of this AI stuff makes me nervous. More specifically, it’s the deepfake videos that get me. Yes, we heard the warnings of how manipulated videos could be used to mislead the public in upcoming political elections. However, I’m already annoyed by the ads that are coming out now. You…

    awrensays

    April 22, 2024
    News
    ad, ad campaign, advertisement, AI, dailyprompt, dailyprompt-1916, technology, TikTok
  • I tried Dior’s Le Nectar. Here are my thoughts

    I had high hopes for Dior’s Prestige Le Nectar Premier. I mean, if you call something nectar, I am imagining it would something heavenly. Maybe also sticky, juicy, plumping, godly. I chose not to look up the intended benefits, so I didn’t know what to expect exactly, but I was expecting a lot. The product…

    awrensays

    April 21, 2024
    Skincare
    Dior, dry skin, luxury, serums and treatments, skincare review
  • Quick review of Sound of a Ricochet

    I read the notes of Sound of a Ricochet by Floraiku and thought this will be a safe fragrance. Vanilla? Surely this would be something to try right before I head out to an event. Sigh, maybe that wasn’t the best choice, upon further review. Scratch that, I would be so bold as to say…

    awrensays

    April 20, 2024
    Fragrance
    floraiku, fragrance review, woody fragrance
  • Orange you glad

    It’s the punch line of a groan-worthy knock knock joke. If you are so lucky to have never heard it, there are several cycles that go like this: Knock, knock. Who’s there? Banana. Banana who? Knock, knock. Who’s there? Banana. Banana who? Knock, knock. Who’s there? Banana. Banana who? The punchline is that just when…

    awrensays

    April 19, 2024
    Reflection
    mindset
  • So, Allbirds could see their stock delisted, but would it be all bad?

    Allbirds, the sustainable shoe brand, is at risk of delisting. Essentially, the NASDAQ issued a formal warning to the company because its share prices have been under $1. (One of the standards that companies need to meet is that their shares need to be over $1.) If they are not able to meet that standard…

    awrensays

    April 18, 2024
    News
    allbirds
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