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Astronomer is rolling with the punches
I had never heard of Astronomer before, but the tech company is now solidly on my mind. A viral video captured evidence of an affair between their ousted CEO and head of people, all because they were captured on the kiss cam at a Coldplay concert. From that point, all I knew about the company…
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It’s a summer of sweet collabs
Dunkin and Tarte, Magnolia Bakery and Glossier, Baskin’ Robbin and Laneige. You could say that this summer, brands are really trying to make their lip products more of a sweet treat. The Laneige collab with Baskin Robbins is a Rainbow Sherbet flavored Lip Sleeping Mask. Tarte x Dunkin lip tint comes in flavors ice pop…
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I hate these kinds of reviews, but this why I don’t like the Slushy from InnBeauty Project
The first product I was prepared to try from InnBeauty Project came to me with a cracked tip. The product had been completely compromised, and who knows for how long. It wasn’t safe for me to use, nor was it a good example given how much air would have gotten in and dried out the…
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Smelling Blue Talisman in the air
“What fragrance is that?” I noticed my coworker’s scent as he walked by. I was intrigued and had to know what it was. It smelled good, yes, but it also had the kind of projection that I don’t think I often get when I wear scents. “Blue Talisman,” he said. I didn’t think much of…
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I’d like to say pomodoro timers made me successful, but…
In my most challenging year of school yet, I had to buckle down and find a new system. I was floundering under the pressure and deadlines. I needed something to get on track to getting things done. Using timers for work and rest are what finally helped me regain my focus and get my major…
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So, a CEO goes to a concert
A quick, seemingly innocent kiss cam led to the unraveling of a CEO’s life. (Granted, this is all his own doing, but that’s a different topic.) There are many ways that you could look at the recent, viral video of the now former CEO of Astronomer being caught on camera at a Coldplay concert with…
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What brand am I?
On here, I spend time analyzing the content, product, and messages put out by brands. I think about what those outputs might say about them and what they may have tried to communicate. Essentially, I spend time thinking about how these major organizations go about branding themselves. But I can’t say that I often turn…
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The power (or lack thereof) of the B Corp status
There is something magical that happened in my brain when I see that B Corp logo on a brand’s website. It ushered in a sense of relief and a belief that I was making my dollar matter. The B Corp logo was equivalent to adding a shining light or halo to indicate a character’s angelic…
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More luxury sun protection, this time from Augustinus Bader
It has finally happened. Augustinus Bader has entered the sunscreen category. The luxury brand, famed for its rich cream and “The Cream,” finally have an option for you to complete your skincare routine with the brand. I tried it. The Mineral Sunscreen SPF 50 by Augustinus Bader is, as you would very hopefully guess, a…
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A Wren Says 