Author: awrensays
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This Delta change scares me
I’m well aware of dynamic pricing. You know? How different sporting events for the same team will differ based on their opponents and seats in the stadium. Or how the room rate depends on when you book, overall vacancies, and the hotel’s projections on how popular a particular time period will be for travelers. But…
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What vs why
So you want to increase your sales. You want to get more customers. You want to hit your goals. Great. I hope you do it all. But have you asked yourself, the bigger questions: Why and how? Don’t get me wrong, you should definitely create goals. However, you need to make sure you create a…
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Products or services
Do you offer a product or a service? Trick question, I didn’t actually give you an option choose from. If you offer a service, you offer product. The real question is, “Do you offer a good or a service?” This is the thing that gives me a tension headache, right in the middle of my…
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The Starbucks secret menu does exists, and it can earn you 25K
Okay, if you have followed former and current Starbucks baristas on the internet, you will know how the secret menu has been the bane of their existence. Customers come up and order something like a princess drink, or unicorn Frappuccino, or death coffee with the expectation that the employees are full aware of the recipes…
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Even when you don’t feel like it
I have to admit, this is one of those days when I don’t feel like writing. Scrolling Reddit for information on topics I never thought of before sounds so much more enjoyable. But if I want to be a better writer, I just need to stay consistent. I don’t have to be perfect, just consistent.…
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A fragrance for a bombshell
One of my least favorite activities is taking pictures of myself. And yet, there I was, tasked with having headshots taken. As I got ready that morning, I knew exactly the scent I should try: Bombshell by Daniel’s Truth. The name alone called to mind the greatest supermodels and how well they would command the…
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The close-up
I was told that I needed to update my photos. Begrudgingly, as a camera dodger, I complied. In truth, I do my best to avoid getting my image captured because I have never liked myself in pictures. There is always something to pick apart. The eyes caught mid or full blink. The evidence of weight…
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Don’t overwork your customers
Yesterday, I vented about the rise in forced account creation with online checkout. Beyond the data privacy concerns lies a key frustration: Brands were asking me to work way too hard. Put it this way. When, if you didn’t read yesterday’s post, Wal-Mart and Sweetgreen required me to create an account to check out, they…
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The first-worldiest of first world problems
I got really excited about the release of Selena Gomez’s collab with Oreo: a horchata inspired cookie. I couldn’t find it anywhere in my area, so I went to order it from WalMart.com. After adding some actual essentials to cart, I went to check out. The next screen prompted me to sign into my account,…
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To be front row
As a child, at some point, I discovered Style TV. I would sit there watching their replays of fashion shows. And when that was over I would watch their original programming as women got makeovers and learned how the get the look for less. Younger me believed that I would have a life in fashion.…
A Wren Says 