A Wren Says

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  • NWSL trophy was designed by Tiffany & Co

    I just learned that Tiffany &Co., that famed jewelry brand, designed the trophy that will be presented to the champion of the National Women’s Soccer League at the finale in November. The is made out of 24 karat gold vermeil and sterling silver and was designed to interpret the “aerodynamic forces of soccer.” At first…

    awrensays

    October 19, 2023
    News
    collaboration, sport
  • Another football club has an off-field clothing partnership: FC Bayern Munich and Replay ink deal

    FC Bayern Munich signed a deal with Replay, making the brand their official denim and formalwear provider. I previously wrote about the relationships that PSG and AC Milan have with Dior and Moncler respectively. But this is clearly very different. Replay clothing retails for essentially hundreds of dollars below the price of the two luxury…

    awrensays

    October 18, 2023
    News
    collaboration, sport
  • I have no idea what success looks like

    No one. I can literally think of no one.  I’m sitting here trying to figure out an image of what a successful person looks like. I have got nothing. My instant response to that was to assume it was because I am without ambition or a clear vision for my life. The level headed part…

    awrensays

    October 17, 2023
    Reflection
    dailyprompt, dailyprompt-2093, envision, future
  • Have you ever heard of Cellcosmet Switzerland?

    I have a problem, well multiple problems really. I am overly curious when it comes to skincare. That skincare tends to be expensive luxury skincare. And I only have one face and a limited budget. That said, I can’t try everything I am interested in, but I am intrigued by the offerings from Cellcosmet Switzerland.…

    awrensays

    October 16, 2023
    Skincare
    dailyprompt, dailyprompt-2091, serums and treatments
  • How I’m using the Osea Ocean Cleanser

    I use the Osea Ocean Cleanser on those days when I feel like my skin could use some help. It’s those days when I want a little exfoliation or think my pores are getting out of control. I pump some of the product into my hands, apply it to my damp face, and clean my…

    awrensays

    October 15, 2023
    Skincare
    cleanser, dry skin, skincare review
  • You don’t need yet another review of Libre by YSL, so that’s not what this is

    I have put off writing about Libre by YSL. Afterall, the internet is filled with reviews of this popular 2019 release. Why would you need yet another review coming from me? I found it to be bold, echoing the description YSL put out about the product. Maybe it was because of the projection. Maybe it…

    awrensays

    October 14, 2023
    Fragrance
    fragrance review, YSL
  • No seats at the table

    I often have the sense, when I go to networking events, conferences, and general crowds, that I am the only one. I am the outsider. As I walk around I can the groups of people who are sitting with their premade groups of friends or the custom set they developed at the event. It’s like…

    awrensays

    October 13, 2023
    Reflection
    dailyprompt, dailyprompt-2092
  • A quick way to think about who your competitors are

    I have been focused on competitors this week. Maybe I should explain the concept in the marketing sense. Your competitors are those other brands and businesses who are doing similar things to you. They are in the same product category and could very easily take the same people you want as customers. That is the…

    awrensays

    October 12, 2023
    Marketing
    competitor, competitve analysis
  • Wait, who are Nike’s competitors? The list is longer than you might think

    If you read my previous post, you’ll know that I called out people in my circle who are convinced tha Nike has no competitors. Or that Adidas is their only real competitor. I was harsh and called them foolish, but I stand by that. This is a quote from Phil Knight. It is taken from…

    awrensays

    October 11, 2023
    Marketing
    competitor, competitve analysis, nike
  • Contrary to popular belief, Nike does have competitors

    “Trust me, Nike isn’t worried about [Under Armour/Lululemon/Athleta/any other athletic brand other than Adidas]” I hear that phrase all too often. A regular person who doesn’t work for the brand will declare that Nike doesn’t have any competitors. They are too big. They are too successful. The small brands aren’t even on their radar. When…

    awrensays

    October 10, 2023
    Marketing
    competitor, competitve analysis, marketing analysis, nike
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