Author: awrensays
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Ulta and Target are breaking up
Ulta Beauty and Target have announced they will end their partnership in 2026. That means that expansive section of beauty brands in the middle of Target will have to transition to something else. In WWD’s reporting on the break-up, the author cited challenges from the Sephora x Kohl’s partnership and Amazon’s dip into prestige beauty.…
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So, someone else’s crisis is now yours
In a deleted TikTok, Huda Katta got to talking. I can’t tell you exactly about it, all I can report on is what the internet is interpreting it as. The founder of Huda Beauty is in some circles being claimed to have presented anti-semitic views as she criticized the state of Israel. Kattan has consistently…
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A t-shirt and a trademark
As I sat in the coffee shop, I saw a woman walk in. Her oversized, dress length shirt read, “Die for Dior Atelier.” Interesting, I thought I highly doubt this has anything to do with Christian Dior’s eponymous brand. As I did my search, multiple sellers and multiple variations of this shirt came up. It…
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Oops, wrong person
Sigh, I just made a major email mistake at work today. I mixed up the email message and senders, so that I sent the absolutely wrong message to the person I was trying to reach. As work mistakes go, it was pretty minor, but nervewracking nonetheless. I think there are some marketers who feel that…
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I want you to test products in store, but…
One of my favorite activities to do with my friends was hanging out at Sephora on the weekends. We would go through all the scents, walking out smelling much better and much richer than we were as students. And then we would try on different shades of lipsticks. It was always a shade that we’d…
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The fragrances I’ve been wearing this week
This week, I’ve been going back to some old favorite scents. Here’s what I’ve been wearing. From Kilian Paris Apple Brandy on the Rocks $275 for 50 mL Notes: Bergamot, apple brandy accord (rum, moss, vanilla), cedarwood, ambroxan, cardamom I have a travel size of this sitting on my desk. I sprayed it on for…
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1,000 days
At this point, this blog is the thing that I have been the most consistent with, ever. I am currently on a posting streak that is over 1,000 days long. Yeah, that level of consistency. There is now serious, objective evidence in the world that I have the capacity to be consistent. I now know…
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Where I’d be
If things were different, I would find myself traveling even more. I’d question the need to even have a permanent address because of how often I’d be on the go. This alternate me would be living the real me’s dream. There are times I sit down in a hotel room and think, “If only this…
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Fond memories of Le Jardinier
Two years ago, I found myself in New York City in the fall. It was a work trip, but I decided to make the best of my visit. I decided to eat well, even if I had to eat alone. I wandered down the streets and decided to head into Le Jardinier. To be honest,…
A Wren Says 