Tag: sponsorship
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Sephora just entered the world of sports in a whole new way
If you are not new to social media, chances are you have seen the growing traction of women’s sports. Along with this has come brand deals galore. But why focus on individual athletes at a time when you could have an entire team? Well, clearly Sephora thought the same. More specifically, Sephora Canada is a…
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Tiger Woods is no longer a Nike athlete. He is his own brand.
Many athletes dream of one day getting their own shoe deal. The dream of the day that Nike taps them to be the face of their brand. They dream of being picked by a major corporation, entering into a contract, and making money from that deal. Not many dream of the day that they design…
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La Roche Posay and pickleball match up
Last summer was the first time I played Pickle ball. I was hooked. I finally understood why the sport was sweeping the nation. I kept returning to play that summer on the outdoor courts. As much as I enjoyed playing the game, it seems that brands are paying even more attention. Skincare brand, La Roche…