Tag: brand
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What brand am I?
On here, I spend time analyzing the content, product, and messages put out by brands. I think about what those outputs might say about them and what they may have tried to communicate. Essentially, I spend time thinking about how these major organizations go about branding themselves. But I can’t say that I often turn…
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The Musk problem
Tesla sales were down 71%. If like me you don’t fancy yourself a math genius, we can both just rest assured that equals a lot money lost. It had nothing to do with the product itself. Not even the cybertruck catching fire or concerns about self-driving systems led to such a drop. It all has…
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Ben and Jerry want their ice cream back
Ben and Jerry want their company back. Since selling their eponymous ice cream brand to Unilever, they have faced barriers keeping true to their roots. As they attempt, through the independent board, to put their progressive values at the core of what they do, Unilever have pushed back. In protest to the war in Gaza,…
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There’s this rumor about Snooki
“Well, you know Louis Vuitton sent her a Gucci bag so she wouldn’t be seen filmed with theirs.” The rumor has been circulating for years about Snooki, the beloved meatball of Jersey Shore. Snooki, nee Nicole Polizzi, has since debunked this rumor, but it continues to run the circuit. The idea is that a luxury…
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Show not tell
Have you ever meant one those people who talks a big game, someone who tells you all about their skill sets and accomplishments, and keeps telling you about them? In all your observations, you came to own conclusions of who he was, regardless of what he said. As a quick PSA, when it comes to…
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Tiger Woods is no longer a Nike athlete. He is his own brand.
Many athletes dream of one day getting their own shoe deal. The dream of the day that Nike taps them to be the face of their brand. They dream of being picked by a major corporation, entering into a contract, and making money from that deal. Not many dream of the day that they design…
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Walmart sales are up. Here’s what we can learn from that.
Walmart profits are growing. A large portion of that gain was attributed to increasing their customers in the $100k+ income level. You can read more about this, especially if you are an investor, but I want to use it as a learning moment. Increasing your sales is not always about more products and promotions. Let…