Tag: controversy
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About all of those Southwest Airlines flight cancellations
The United States is still recovering from a recent spate of winter storms, which pummeled the nation with extreme cold, snow, and ice. The biggest blow was the large number of flight cancellations over a busy holiday travel period. As of this writing, there were 2,950 reported flight cancellations. Southwest airlines was responsible for 2,549…
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A long gone YSL fragrance and the champagne trademark dispute
Almost 30 years ago now in 1993, Yves Saint Laurent released a fragrance, Champagne. It was meant to evoke the spirit of a bubbly woman. It was a fruity chypre, with notes of nectarine, anise, mint, and rose, and more. It quickly became a top seller in Europe. They embarked on a $3 million advertising…
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Amazon fighting counterfeits
On November 9, Amazon issued a press release, detailing their take down of three counterfeiting organizations. They were able to disrupt these operations, which were making fake luxury, automotive, and sporting goods and had acquired licenses that would have allowed to create fraudulent seller accounts on Amazon. As a result of this effort, 84 people…
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Last one on celebrity endorsers: What do/should I think?
Over the past couple days, I wrote about high profile celebrity endorsers and brand decisions when they fall into scandal. I did continue to do some digging about how brands choose their responses. (I found this article in the Harvard Business Review, When Scandal Engulfs a Celebrity Endorser, should you want to read more on…
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And why Nike stayed with Tiger Woods
Yesterday I wrote about the reason brands are cutting ties with Ye, linking it to a branding decision. I touched on the idea that brands choose to distance themselves from negative publicity, because people will transfer a spokesperson’s personal antics to their image of the brand. On the other side, not all negative publicity matters.…
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Why brands are dropping Ye (Kanye West)
It is very likely that you are at least slightly aware of the recent controversy surrounding Ye (formerly known as Kanye West). A quick rundown of the most recent stuff: I’m not writing about any of that per se. You are left on your own to think out your opinion on the man and his…
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New documentary revealing Shein factory conditions
A new documentary has been released, alleging worker abuse in the factories that supply the fast fashion giant. The documentary, entitled “Untold: Inside the Shein Machine” aired on the UK-based Channel 4. To get the information, a member of the documentary teams got work at two factories and filmed conditions in them. It claims workers…
A Wren Says 