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Your yearly reminder: Don’t forget the sunscreen
I’m writing this right before Memorial Day in the U.S., the unofficial start to summer when people will be outside much more regularly. Swaths of people will emerge from their months of remaining indoors and start laying by the pool, grilling all day, and of course playing pickleball and other games just to extend their…
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A little Cheirosa 62
I leave it sitting on my work desk. The bottle of Cheirosa 62 by Sol de Janiero is there everyday, right next to my computer. The body spray is my quick spritz when I realize I haven’t sprayed any fragrance for the day. It is a safe way to make sure that I smell good,…
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Today on, “Are you really lazy?”
I was down on myself this week. I couldn’t get my brain to rev up and get to work. I had sat at my desk for three hours with nary an accomplishment except for an impressive watch time on my phone. In situations like this, it is very easy for me to slap on the…
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Be specific
Let’s say you want to create line of toys for dogs. You do your research and discover that there are x number of dog owners in your area who love to play with their dogs. You think this a great opportunity. You create a line soft toys, shaped like tv characters. You put the item…
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Nestle saw an opportunity
When I saw the box of Vital Pursuit Chicken Mozzarella Pizza, I thought I’d buy it. It seemed like an option created for the health and fitness conscious consumer. I figured I’d try it and look into it. Turns out I was right, but Nestle had a much more specific target market in mind: GLP-1…
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About a pizza box
Perusing the frozen foods aisle at the grocery store, I was intrigued. In the sea rof ed boxes, this white box, with a sharp V stood out. “Vital Pursuit.” I opened the freezer door to learn more about this quick pizza option, that was clearly a better for me choice. Of course it was the…
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Just a sample
I walked past the deli counter. “Would you like a sample? We’re having a sale.” With both hands, she offered a rolled piece of deli meat and a package of slices. “Just the sample, please.” I took the morsel and walked away. That might seem like an odd story. But as a shopper and people…
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A different reflection on skincare today
In an unusual turn of events, I have writer’s block here as I try to compose my “Skincare Sunday” post. I usually am ready with something. But I have nothing. It’s probably due to my level of exhaustion from choosing to over schedule myself. To fit it all in, I compromised my sleep. I ate…
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First impressions of the newest scent from Initio Parfums
The sales associate took my hand and sprayed a spritz of Initio Parfums newest fragrance, Power Self. I allowed the fragrance to dry down and tried to hide my disappointment. There was something sharp that I regretted having on the back of my hand. Power Self $410 for 90 mL Notes: White Flowers, Osmanthus, White…
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The first 5k
Over ten years ago, I decided to sign up for my first 5k. I remember that moment now, as I look down at the sweatpants that I bought to train all winter in. I was so excited by the prospect of the race that I went on a shopping spree to buy everything I would…