Author: awrensays
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Like walking in deep snow
Have you ever gone for a walk in the deep snow? If you are new to the weather phenomenon, you might look at the expanse before you, eagerly take your first step on the thick powdery mound, prep to take your next step, only to realize that you have sunk down, instantly. In order to…
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Maybe your dog should be a model
Imagine this: Your dog, the one whose cuteness overload has compromised your iCloud storage, gracing the cover of Vogue. It is a very real possibility, that maybe you should look into. Vogue has announced their Dogue competition. Instead of sending pictures to all your friends, you could submit your pooch’s pics to Vogue instead for…
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What’s been on my mind lately?
I have been thinking a lot about strategy. As I reconsider how I approach my job, I am digging into what the term really means. I had created a list of goals and indicators thinking that was the right step. And it was a right step, but something was missing. I needed to know the…
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Astronomer is rolling with the punches
I had never heard of Astronomer before, but the tech company is now solidly on my mind. A viral video captured evidence of an affair between their ousted CEO and head of people, all because they were captured on the kiss cam at a Coldplay concert. From that point, all I knew about the company…
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It’s a summer of sweet collabs
Dunkin and Tarte, Magnolia Bakery and Glossier, Baskin’ Robbin and Laneige. You could say that this summer, brands are really trying to make their lip products more of a sweet treat. The Laneige collab with Baskin Robbins is a Rainbow Sherbet flavored Lip Sleeping Mask. Tarte x Dunkin lip tint comes in flavors ice pop…
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I hate these kinds of reviews, but this why I don’t like the Slushy from InnBeauty Project
The first product I was prepared to try from InnBeauty Project came to me with a cracked tip. The product had been completely compromised, and who knows for how long. It wasn’t safe for me to use, nor was it a good example given how much air would have gotten in and dried out the…
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Smelling Blue Talisman in the air
“What fragrance is that?” I noticed my coworker’s scent as he walked by. I was intrigued and had to know what it was. It smelled good, yes, but it also had the kind of projection that I don’t think I often get when I wear scents. “Blue Talisman,” he said. I didn’t think much of…
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I’d like to say pomodoro timers made me successful, but…
In my most challenging year of school yet, I had to buckle down and find a new system. I was floundering under the pressure and deadlines. I needed something to get on track to getting things done. Using timers for work and rest are what finally helped me regain my focus and get my major…
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So, a CEO goes to a concert
A quick, seemingly innocent kiss cam led to the unraveling of a CEO’s life. (Granted, this is all his own doing, but that’s a different topic.) There are many ways that you could look at the recent, viral video of the now former CEO of Astronomer being caught on camera at a Coldplay concert with…
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What brand am I?
On here, I spend time analyzing the content, product, and messages put out by brands. I think about what those outputs might say about them and what they may have tried to communicate. Essentially, I spend time thinking about how these major organizations go about branding themselves. But I can’t say that I often turn…