Author: awrensays
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Deinfluencing, or brands’ shift from influencer marketing
The term I learned today? Deinfluencing. It refers to a backlash against influencer marketing. People have grown tired of viral products, sponsored posts, and disengenous product recommendations. Luxury brands are now pivoting away from their current influencer strategy towards something that connects better. When the so-called influencer came about, or was sought after by marketing…
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The appeal of the old money aesthetic
Maybe you’ve already seen it all over your social media: The old money aesthetic. You’ll see a collection of button downs, sweaters thrown over the shoulders, and crisp khaki pants. It is simple, a far cry from the flashy logo driven items that scream expensive. I came across the trend via styling videos, watching creators…
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Did Clinique Hydrosurge hydrate my dry skin?
I’ve got a quick review for you of the Clinique Moisture Surge™ 100H Auto-Replenishing Hydrator. Okay, okay, I must admit that I have tried this product before and wasn’t impressed. I’m giving it another try for this quick review. The texture is a very light consistency, definitely erring closer to gel than cream. (The brand…
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First impressions: La Vie Est Belle and Oui La Vie Est Belle
Here is my first impressions about the differences between La Vie Est Belle and Oui La Vie est Belle. I wore them on two separate days. I would say that they had similar longevity rates on my skin, leaving a soft scent on me in the evening after a full day of wear. In my…
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Simply changing where I sat today was a big deal
I just switched my seat at Starbucks. I moved from a table in the interior of the store to a long bench. This is a milestone. Thank you for cheering for me. Let me explain. I chose to sit at a table in the middle of the place because someone was already sitting at the…
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This was my experience booking through Master Card Travel
I decided to book my stay at the Knickerbocker Hotel using the MasterCard site. If you are not aware, if your credit card is part of the Master Card World Elite program, you have access to use their site to book travel and other experiences. The reason I chose to book through the program rather…
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Knickerbocker Hotel Review: Dining
The dining options at the Knickerbocker hotel include Charlie’s, Jakes, and in-room dining. The only meals I had at Charlie’s were the daily breakfasts. The first day we got there close to 10 AM. The eggs were cold and disappointing. The croissant was so-so. The second day, I only got yogurt, to avoid the disappointment.…
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The Knickerbocker Hotel Review: Service and gym (and an emergency)
I’m reviewing my stay at The Knickerbocker Hotel. Let’s talk about the services. The staff sent text messages to check, which I ignored, because I didn’t think anything of it. Then they called the room. It was jarring. I didn’t need anything. If nothing else, they were very serious about checking in and making sure…
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The Knickerbocker Hotel Review: The room
The Knickerbocker Hotel is located in Times Square, great if you want to be in the center of the action. Stepping off the busy street, barely dodging lost tourists and photo takers, the lobby was a reprieve. It looked the part of a luxury hotel. (Of course, I have no photo of it.) We walked…
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Let’s talk about Exfolikate from Kate Somerville
I tried Exfolikate from Kate Somerville on two separate occasions. Both times I started by washing my face with Tata Harper Nourishing Oil Cleanser, and then finished off by applying my Tatcha Dewy Cream. Okay, let’s dive in now. The first time I used this product, I put on probably two pea sized amounts. I…
A Wren Says 