Tag: Nars
-
Makeup in the Metaverse?: Nars’s new Power Players
How do you translate makeup, something so personal and tactical, to the digital world? By creating your own avatars, it seems. Nars has debuted three “meta-humans,” all inspired the best-selling shades of Nars’s Powermatte Lipstick: Dragon Lady, Too Hot To Handle, and American Woman. These avatars, the Power Players, each have blossoming careers and serious…