Tag: Lanvin
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Some Lanvin financial background + Importance of a brand story
Lanvin, that bastion the French luxury history, may not be doing so well. The house was acquired by Fosun Fashion (now Lanvin Group). The group had plans to take Lavin, turn it into a powerhouse, and take over the Chinese market. That has not happened. Instead, Lanvin lags far behind its much younger luxury counterparts…
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Lanvin: How far can the past go into the future?
Jeanne Lanvin started the label, Lanvin, in 1889, as a hatmaker. She would later transition in to clothes. Then when her daughter was born, she began making clothes for children. In fact, she became known for what we would call “mommy & me” outfits, matching clothes for mother and daughter. Her own matching moment is…