Tag: fashion
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Google wants you to use AI to help you try clothes on online
Google recently released a virtual try-on tool. The product was developed using generative AI. It takes models of varying body sizes and shapes and then reproduces the item on them so that the person shopping can better imagine what the clothing will look like on them. As of right now, the tool only is for…
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Fashion is an illusion
I was busy typing away a response to some content I consumed regarding fashion and different body types. That critique will come. Today I want to (very) quickly point out that fashion is all about illusion. Consider exhibit A, the historically idealized female form, the hourglass. If you think about how women’s clothing has been…
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Brand Spotlight: Studio 189 overview
Studio 189 was founded in 2013 by Abrima Erwiah and Rosario Dawson. At the heart of the brand is the desire to use fashion as a tool for social change. The brand has a split headquarters in Accra, Ghana and New York City. It uses local Ghananian talent to craft their clothing using traditional weaving…
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Designer Spotlight: Abrima Erwiah, advice for those who seek to make fashion a tool for social change
Yesterday, I provided the backstory of Abrima Erwiah, one of the co-founders of Studio 189. As I pulled together that information, I was left with a set of quotes that I believe would be helpful to anyone who is considering how they to can use fashion as a tool for social change. The following are…
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Designer Spotlight: Abrima Eriwah of Studio 189
Post New York Fashion Week, I am spending some time exploring some the brands that showed. First up is Studio 189, with a profile on one of its founders: Abrima Erwiah. Abrima Erwiah started Studio 189 with Rosario Dawson. Prior to starting the brand, you could hardly say she was a fashion outsider. Erwiah had…
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Louis Vuitton have finally announced their new men’s creative director, and it’s Pharell!
Louis Vuitton announced today (February 14, 2023) that Pharell Williams will take the role as the creative director of menswear. This comes about after a vacancy of over a year after the death of Virgil Abloh. Though must of us know him for his music, the brand lauds Williams for his creative talent, They point…
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Thom Browne and Adidas locked in a trademark dispute
It appears that adidas has taken Thom Browne to court for the use of a signature four bar. Adidas says that the usage has caused confusion for customers; it is a little too close to the Adidas signature three stripe. I am not a lawyer, so I am curious how the arguments get tailored by…
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FUBU Part 1: The Backstory
When you hear the name Daymond John, perhaps you think first of NBC’s Shark Tank. But of course, all of the entrepreneurs who sit on that panel have an origin story. This is (part of) his. Before becoming a wealthy investor of small start-ups, John had his own, FUBU. As a child of the nineties,…
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Reflection on cultural appropriation in fashion
The other day, I did a post about the controversy surrounding a Dior skirt, that uncannily resembles a Chinese style that is centuries old. That triggered me to start thinking of the idea of cultural appropriation more generally. I was going to post this the very next thing, but I was afraid of writing the…
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Fashioning a new self
It’s probably just me, but I have to admit, I have felt that I don’t deserve to dress better. You may be confused because two-thirds of the content on this site is fashion-related. Well, it is very easy to think about things from a far, rather than get involved. I have just felt I, me,…
A Wren Says 