Will that be worth it in the end?

After a disastrously viral moment, the former president of the CFDA is out, and there is already a new interim in his place. You could look up Steven Kolb restraining a PETA protestor at the Cos show during New York Fashion Week. You could use it as a point to get outraged on the restrained’s behalf or perhaps empathize with fashion executive having to deal with these disruptive protests yet again. Or you could think about it in a different way.

As frustrated as you are with how things are going, with how hard you try to support your company, as much as you do your best to support the brand, you have to ask yourself this question. Is it worth it?

Your job can easily be refilled. In this case it took a little over a week to find coverage. Your image, however, will take longer to recover.

Whatever actions you take in service to the brand, make sure they serve you well, too.

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