Today is April 1. Undoubted the number of marketing emails you received with the words “Just kidding,” “No Joke,” or “Gotcha” probably shot up today. I could cover some of the best April Fool’s Day marketing stunts, or why it is a good way to use the holiday to reengage your audience. But I won’t do that. I’m personally going to hearken back to the history of this day.
Depending on your source, April Fool’s Day got its start because a calendar switch. Everyone who was up to date moved on to using January 1 as the start date to the Gregorian calendar. All the fools were sill celebrating on April 1. I think I’m going to join the fools today.
If you, too, are looking for a new beginning, then let’s take this as a new year. It is time to restart. It’s time to look back on how things have gone thus far, consider what I want for my future, and set new goals and paths forward.
How would you like to begin again?
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A Wren Says 
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